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Wednesday, August 12, 2009

The top 7 blogging tips on how to increase your adsense earnings.

Professional blogger makes money

Perhaps I need to repeat that--A professional blogger makes money from ads on his sites that clients click on. To do this, he has to know the top secrets in how to use adsense or whatever ads he uses. This is a great article and needs to be studied completely.
Johnny Ray

7 Tips and Tricks to Increase Your Adsense Earnings Guaranteed

Author: Mickie Kennedy

7 tips and tricks to make your AdSense ad receive more clicks and more profit!

Find out how to deal with a few little tricks to increase your AdSense revenue dramatically ...

The First tip: - Tip #1

Use the proper framework for AdSense. Google AdSense offers you the ability to change the appearance of your AdSense display. It has been shown that AdSense without a framework bring more clicks than AdSense with a frame. Internet users have developed enough savvy to recognizes advertisements on a site immediately.


Once you have a framework for your AdSense ads it "triggers" the users to avoid clicking on the ad.


More often than not, this flags the user to simply ignore it!


An AdSense ad on your website, which has framework results in the visitors doing nothing more than ignoring your banner.


Avoid anything immediately recognized as a advertising. This is particularly true for the when there is a frame outside your text link AdSense ads. Define your settings in the configuration of the AdSense simply the border color with the same color as your site background. Thus, for example: Home White background = white AdSense framework.


The Second - Tip #2
Setting the text color and the color of the hyperlink AdSense ads The case is similar with the color of the text and the link color. If you do not want your AdSense ads to be immediately recognized by visitors. You must define the text color as well as the hyperlink color, just as your home page text and links on the homepage also appear. If that is your hyperlinks to your site are displayed in green so you define the link color in the AdSense ads with the same green color. The same applies to the AdSense text, even this should be the same color of the text.


Try using light grey for both your text and your Google Adsense ADS.


The Third - Tip #3 What is the most efficient AdSense format for use on your home page?


This point can not be quite so easy to define, because ultimately, the AdSense format also must somehow fit into your home page. With great certainty a less efficient AdSense format is the banner 468 x 60!!


This is because this format is the standard format of banner ads, and thus immediately recognized as an advertisement by most internet users.


As mentioned above, today's Internet users have added the banner format 468 X 60 in their memory and immediately recognize it as a banner, even if that includes text ads. Avoid if possible using this banner format in the installation of your AdSense on your site. As one of the most effective banner formats, the AdSense format 336 x 280 is proven to be more effective.


Properly configured and deployed, it is with this format on a homepage that you will see the greatest results. Most people don't filter this out and recognize this as advertising.


The Fourth Tip - # 4 Never build a website based soley on one niche and Adsense.
You should avoid all your Internet revenue being solely based on AdSense. Because what happens when Google internal business policy changes, or your account gets hijacked?

I've been reading a few forums and blogs about Google Adsense tips lately, and thought it would be helpful to consolidate as many as possible in one place without the comments. I've also thrown in a few tips of my own. We start out with some of the basic general stuff and move to the more specific topics later on.....


Build an Empire....?


When you're deciding to become a website publisher you will fall into one of two broad categories:


• Publish 100 websites that each earn $1 a day profit?
• Publish 1 website that earns $100 a day profit?


The reality of it is, most people end up somewhere in between. Having 100 websites does indeed leave with maintenance, management and content issues. But having one website also leaves you open to all sort of fluctuations (search engines algorithm's, market trends, etc).....

You can adapt your plan on the way, but you'll have an easier time if you start out going in the direction of where you want to end up.


  • Would you rather start a soda vending machine business and maintain 100 vending machines everyday?


  • Or would you rather work from the comfort of your home slowly growing and maintaining 100 websites?

It will take time but start with one build it and let it settle for a month or so while you continue creating niche based websites.

You will spend a minimal amount of money and lots of time getting started but.....would you pay $200 a month for 3 months learning a business that will pay you back your initial investment for a continued period of time?


I would happily pay $2000 for a few months to learn a business that could ultimately make me $2000 per month for the rest of my life.....

The secret that will make your AdSense revenues can double. There are ways in which your current AdSense revenue up to 100% or more can increase by a small but effective trick - even the pros use - for the design of your AdSense ads.........


Well ... Do I have your attention?


Tests on my websites have actually shown that this effect is not stunt his misguided and thus the turnover was substantially increase it.


Tip Fifth Tip - #5 Where should the AdSense units to be placed As mentioned above, it is most effective when the AdSense running on your home page text can be implemented.

".....The best so that the text will flow around the AdSense and thus creates a visual layout, as would the AdSense for content on your web site belongs....."


Tip ixth Tip - #6 Now I know how to improve my CTR but how can I improve my earnings? AdSense is one of the best tools you can use to draw dollars to your site. Remember that there is no easy way to make money on Adsense... it takes a lot of work.

".....You can start of by blocking low paying advertisers with Filters......"

Why to loose a visitor for 0.01 cents?


Use Overture or Google Adwords Keywords tool to discover keywords that are less popular with advertisers.


Tip #7 AdSense How many boxes can be placed on a website?


Google allows you to three ad units and one link unit per page. How many should you use?

"....Quite simply, everything you can. You are three ad units and an ad link unit. Provided of course that you have enough text on your home page, it is possible that not all units ads are filled with ads....."

Check after a few days to see whether all the Adsense ads are relevant. You know what AdSense ads bring the most revenue in you're niche.

"......In the Setup menu in Google AdSense, you have the possibility of using your AdSense channels units in groups to capture statistics. This provides Google with a little more focused way to know which groups AdSense better turnover and which are not as likely to be clicked...."

If you want to take things even further you can also...


• Discover what AdSense ads are clicked find the provider of the AdSense ads, or the website on which the advertisement, and find it even more possibilities and partner and sell affiliate products.

For example, if you notice that your Site visitors often ads to click on a particular topic would be also a product that you are on your site can offer, because it seems to be the case that your target audience to a need for this product.


So why not own the product offering as an affiliate and earn more margin than just a few cents with AdSense?




Some Brief History about me....

I've always been extremely eager to learn about all of the ways you can make money from the internet.

There are so many different ways to make money, I'll admit that it can get very overwhelming.


But, if you boil everything down into the one "thing" that is necessary to generate money online - "it comes down to how well you can generate "targeted" traffic to your website."

When I started online, way back in the early 2000s, I owned a aquariam supply related website.

I managed to get my website to the top of Google for the most competitive keywords in the world. Keywords like: salt water aquarium, aquarium supplies, wholesale aquarium supplies

I put ALOT of work into getting my website to the top of Google for those keywords. Why did I spend so much time and effort to try and rank highly for those keywords?

I'll tell you exactly why... Because I knew those keywords would send ALOT of traffic to my site. Back in the day, I thought...


Alot of traffic = Alot of sales.....!

WRONG........


I mean, heck, common sense would tell you that the more traffic you got to your website, the more sales you would make, right?

WRONG ... Back then, I, like most other people, thought that's the way it all worked, or I obviously wouldn't have spent to much time and effort on those keywords.


Let me explain....

While I did have #1 rankings for nearly every single major keyword related to the aquarium supplies industry and it was bringing in over 10,000 visitors to my dinky little website PER DAY, the conversion rate (i.e. the amount of sales I made per visitor) was ridiculously low.


I sold roughly 1 product for every 1,000 people that came to my site.

That's a .1% conversion rate. You heard me right, "point one percent".


If you don't know what a good conversion rate is, let me just say that you should never have below a 1 percent conversion rate, let alone a .1 percent. Getting 1,000 visitors to your site per day takes a heck of a lot of work....

".....If I had to do it all over again, I would NOT spend my time on such broad, competitive keyword phrases like: weight loss. ... only to have such a poor visitor value and very little return for my time and effort....."


I would spend my time ranking for, bidding on, and basing my entire business on keywords that are already 100% proven to convert visitors into buyers....


Because, let's face it, we want people to come to our website and BUY our stuff. We don't want people visiting our site if they're just going to leave, right....?


There are two major problems that online marketers have, and they are:

They focus on extremely broad keywords that just bring a lot of random traffic to their websites. They don't know how to properly research their market to find which people are buying what they're selling.


Because you've read up to this point, problem #1 should no longer be a sticking point for you. It can lead to a lot of extra work, with very little results.

"......In fact, in my case, it was downright depressing to have 10,000 daily visitors, only to make 10 sales a day. I had imagined that when the day came that I had 10,000 daily visitors, I'd be sitting on the beach somewhere, sipping margaritas :-) and that obviously didn't happen...."


So, at this point, the only problem that remains is not knowing how to properly research a market or niche, to find exactly which people are buying what you're selling.


Well, guess what......?


Even though it took me 3 years of my life to come to grips that in order to make a heck of a lot of money on the internet, you absolutely have to focus on very specific, targeted keywords...


I finally learned, and because of this, I've been able to help thousands of other achieve the type of online success I've been fortunate enough to have.


I want you to visit my website for more tips. l show you exactly which keywords you should focus on, to literally triple or more, the amount of money you make from your online business.

About the Author:

MyPluginPay.com: 7 days to High Traffic without Google, Backlinks or Articles ©GeneratedSales.com: Find high value .COM's using famed domain expert Mickie Kennedy's Methods.©

Article Source: ArticlesBase.com - 7 Tips and Tricks to Increase Your Adsense Earnings Guaranteed

Wednesday, August 5, 2009

blogging tips on how to obtain free links

Bloggers all know that to have high ranking it take many links to your site.
The problem is one of time and money. The following article is good at showing you how to obtain free links to your site.
Johnny Ray
http://www.sirjohn.org/bloglist


I Got Links To My Site That Increased My Ranking For Free
Author: James Rudolph

Here are several methods to website link building, the paramount way to add to your search engine rankings. The sites you see ranked dressed in the top Google results take part in several thousands of links all on the internet putting them in those top positions.

One way to effectively build your site links is through forum signatures. Join discussion forums where you are tolerable to send your links in your digital signature so that each time you position in a thread, your link will appear. This is a well-liked, simple and completely boundless link building strategy.

Exchanging your links with those of other online entrepreneurs is an alternative standard and effectual link building method. You build up traffic to your website by having your links on someone else's page and vice versa and it can in addition be very beneficial in conditions of search rankings to engage in lots of links to other sites on your page. It is recommended you benefit from this strategy primarily due to how actual it really is for being a free of charge resource.

On the other hand, individuals who care for to invest in generating supplementary traffic can best do so by purchasing links for their site. This can be expensive so it is a route taken mostly by those looking to strengthen the revenue of an already engaged site or, in universal, site owners with bigger advertising budgets. Buying links from bloggers with substantial viewership is amongst the slightest costly option for buying links.

It is as well advantageous to include your site on as many website directories as possible. These directories showcase key information on millions of sites that you enter yourself and submit along with your website URL.

Your website and online small business will by no means grasp their greatest extent promise devoid of a helpful selection of links. Using a few or all of the above strategies will instantly expand your traffic, leads, and sales labors to your detailed advantage.

About the Author:

Would You Like To Know How I Do It?
Grab My Just Finished Report On: Article Marketing
Or Get #1 Article Link Building Tool Around:
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Article Source: href="http://www.articlesbase.com/">ArticlesBase.com - I Got Links To My Site That Increased My Ranking For Free

Monday, August 3, 2009

Using humor is a great tip on writing a blog

Blogging tips cover many areas but some of the best are to make the reader want to come to your site.
Writing is not that hard if you you simply relax and have fun. The tips below give great advice on using humor.
Johnny Ray
http://www.sirjohn.org/bloglist

6 Tips For Using Humor In Your Marketing

Author: Jj Kennedy

If you know me personally, or have read my articles before, you know I am a goofball. There is nothing subtle about me or my sense of humor. I’m sure a psychoanalyst could write reams of data about what is wrong with me. I’m blatant, crude, way over the top, off-color, and often offensive.

But that is me and my blog, NOT my work as either a consultant or as a marketing executive in my previous life. Because my blog is personal (as I think all good ones should be) it is the genuine me, burrs and all.

However, when I am working with a client, the suit goes on, the language is toned down, and humor, which defines me as a person, is actually rarely used as a marketing vehicle at all. It kills me, but there are SO many pitfalls if used inappropriately, it is often just not worth the risk for a client.

Sometimes I get lucky and a client and their audience have a very similar tone and market as me. In that rare case, our marketing results are just off the charts, but those cases are few and far between.

Being a guy who places tremendous value in humor, I offer these 6 tips for using humor in your own marketing materials. Use at your own risk.

1. Be Genuine

There are many types of humor: Subtle, sarcastic, slapstick, off-color, clever, etc.

What you need to figure out is which one you are. I am definitely the slapstick, off-color type. What can I say - I realize I am a large child, and fart jokes still crack me up. Compare that to Mikey, a good friend of mine (he hates when I call him that…It’s Mike, thank you.). He has a fantastic subtle sense of humor. He is the type that rarely pipes up, and you really have to pay attention; But, when he says something funny, it is obviously well thought out, and it always frigging kills me.

The point is that there is NO WAY I could pull off Mikey’s type of humor. Because I am so over the top 99% of the time, it would just get lost in the commotion. On the flip side, Mikey would look like a total idiot and loose all respect of people if he tried what I do. You can’t be quiet and mild mannered and then randomly start singing about your love of string cheese in the middle of the supermarket. It just don’t work.

If you are going to use humor, make sure it is your real humor, and not what you think your audience wants. Nothing is more cringeworthy than a joke that receives dead silence. In almost every case it comes from poor delivery, which is usually the result of not feeling 100% comfortable and confident in what you are doing. It works the same way in marketing. If your humor does not match that of your audience, take my advice - Don’t use it.

That was a super fancy segue into our next section if I do say so.

2. Know the audience…WELL

It is so super important to always know your audience when you are marketing. When using humor, it is doubly so. Not all people find the same things funny. Some type of humor (particularly mine) will even turn people away who would otherwise be customers. If your product or business paints it prospects with a broad brush, it is an absolute necessity that you niche out your segments if you want to try a shot a humor. Try your best not to let the segments cross paths.

Why? Because consensus humor is just not funny. If you try to make humor fit every audience, it will not fit ANY audience. If you have ever worked for a large corporation, you know that marketing creative is often brainstormed and approved by a group of marketing execs. I genuinely believe that that type of marketing usually sucks as it is so watered down to reach a consensus that it is also too watered down to earn a customer reaction. The same thing happens with humor.

3. Know how the audience views YOU

I have the luxury of hand picking my audience for my blogs and articles. I have built my sites from the ground up with the same tone and humor the entire time. If you like it, you stay, if not, you leave – and I’m totally cool with that.

When you are working with another business, or as a representative for a business that is not an exact replica of you, this is not the case.

What you really need to figure out is how the audience views you. And that will tell you if the type of humor you are using fits. If your audience perceives you as a “subtle”, then they are probably following you because they are “subtles” too. That tells you that the humor needs to be subtle as well.

Going back to points 1 and 2, if you are not a “subtle” as well, you have two options:

Option 1:. Don’t use humor. or

Option 2: Find a Mikey with a great subtle sense of humor and let him lead the creative.

4. Take risks if you can

The key point of this is “if you can.” This really depends on your type of humor, how risky the material is, and how big the potential upside is.

Everybody knows that the bigger the risk, the bigger the return. I’m finding that out in great detail with my own blog. Whenever I post a article that is a bit offensive and off color, the traffic for those posts usually goes through the roof. My article called “Retards and the Chinese” is a perfect example of this. To sum up, I received a few angry posts and emails about my casual use of the word “retard.” The article that addressed those comments was designed specifically to push peoples buttons and provoke a response. And it really did. But, truth be told, I was biting my nails for the entire week after I posted it. I got lucky, but it could have been a disaster.

The point is that it was a calculated risk. I knew that my audience base was predominately outspoken and thick skinned, so I figured they could take it. I was also very careful to turn the article sympathetic towards me after I ruffled everyone’s feathers. It worked well, but definitely took some time to get just right. I probably rewrote the closing paragraphs about 10 times.

5. Know when to say no

“If at first you don’t succeed, try, try again. Then quit. There’s no point being a damn fool about it” - WC Fields

Sometimes humor is just not the right choice. Yes it is fun, yes it can produce fantastic results, but yes, it can also kill you if done wrong. If you find yourself on the negative side of any of the above tips, then just stop. It’s not worth it.

The key to humor is 100% confidence. If you are not true in your humor, if your audience is not into your humor, or if your audience image of you is not congruent with your humor, then your chances of success can not possibly outweigh the potential risks of using it.

Stick with the tried and true marketing vehicles that have worked for you in the past. They will not get the big results you are hoping for, but you won’t shoot yourself in the foot either.

Also, as a final caveat on know when to say no. Some things are just inherently not funny and should not be taken lightly. I wouldn’t recommend using humor under any circumstances to market when people have been injured physically or emotionally or are truly in need of help.

A great example that comes to mind is the recent Cash4Gold commercial that aired during the Super Bowl (I reviewed it and other ads on my blog recently). It starred Ed McMahon and MC Hammer pawning all their goods because they were broke. It was supposed to be funny. Not only did it not work, but it made me feel bad for the stars. If you think about the underlying context of WHY someone would be selling their stuff to a pawn shop and how desperate their situation must be, I think you would agree that there is nothing really funny about that.

6. Thicken your skin

Jokes flop. Even the best comedians will tell you that. If edgy, they will also offend some people. It’s gonna happen sooner or later. My final piece of advice is to grow a thick skin. Not everything will work the first time. As with stand up comedy, humor in marketing often takes a while to work out phrasing and timing.

At my site, I often push the edge on what is “professional.” After all, I am a serious and professional business person. I have a ton of real experience and have made a ton of real money. But that often does not jibe with the image I represent, especially on first impression.

Most people who stick around past the first article will usually become fans –loyal motivated fans - for a long time, but that does come at a price of losing a good percentage of visitors who just don’t get it or cannot get past the apparent professional/goofy disconnect.

That is a trade off I am willing to accept. I am 100% confident and 100% congruent to my personality on my site, so I can weather the comments and criticisms that I occasionally get. If I were not, I’m not sure I would be able to stomach someone truly thinking I am an idiot and what that might mean to my reputation.

I’ll end with a great quote that sums up a lot of what I do on my own site, and being the spaz I am, my general approach to humor. It’s simple, but says quite a bit.

“I\'m not funny. What I am is brave. “ - Lucille Ball Stay Cool. JJ

About the Author:

JJ Kennedy is CEO of Evil Genius Interactive, and editor of Evil Genius TV - Business, Humor, and Observations - From a Fancy Dude

Article Source: ArticlesBase.com - 6 Tips For Using Humor In Your Marketing